Brett Crosby announced several new Google Analytics features that will be rolled out over the coming weeks at the eMetrics Summit in Washington, D.C. Here is the major changes: Tracking site search activity, Event Tracking capability, Outbound Link Tracking and new Urchin Software Brett Crosby announced several new Google Analytics features that will be rolled out over the coming weeks at the eMetrics Summit in Washington, D.C.
Here is the major changes:
- Tracking site search activity - You can find out what people search for on your site and where these searches lead.
- Event Tracking capability - New report option designed to help you understand how people use and interact with Ajax, Flash and multimedia on your site without artificially increasing your page view metrics.
- Outbound Link Tracking - This feature will report on links visitors clicked on your site that direct them to another site.
- Urchin Software - Urchin software from Google limited beta is a software product that you can run on your own servers. It got similar interface with previous Google Analytics interface.
By the way, one tracking site search feature will be available to public, the other two are limited beta test that you have to contact their Authorized Consultant to participate.
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